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magazine ad for artist how-to video
Internationally known artist sells videos using ad
I kind of like the truth-in-advertising approach artist Greg Biolchini takes with his video. He said would not make anyone into a great or successful artist but it will provide some insights into how to do good work. And that was the tact we took with the ad. it's a pleasure writing for someone who is not promising the world! The ad sold hundreds of videos per quarter in specialized magazines.
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